The Bio – Past Speaking Engagements – Other Media
The Bio
Bas de Baar is making complex people stuff less complex. As The Project Shrink he helps people find ways to enjoy the diversity of human interaction in organizations so that they can get out of their own way and achieve their goals.

Using metaphors, language and visualization he helps people to get insights in difficult problems surrounding projects and other forms of collaboration.
“What Bas’ articles usually inspire me is the hidden meaning behind the sentences providing ample of room for one to explore further and to arrive to his own conclusion. It is not difficult to write directly to say ‘this’ or ‘that’, but it is definitely a challenge for the writer to try to encourage … someone to explore for his very own version of what is ‘this’ or ‘that’.”
Bas holds a masters degree in Business Informatics. He is author of the book “Surprise! Now You’re a Software Project Manager“. Together with Frau Shrink he lives in Zandvoort, The Netherlands.
Past Speaking Engagements
“Storytelling In Projects: Making Project Communication Human”, Project Management 2012: Findings of the year, online, Fall 2011
“Bootstrapping Project Culture Without Freaking People Out”, webinar, online, Fall 2011
“We’re Off To See The Wizard: Lessons From Oz About Stakeholder Management”, PMI South-West Ohio Chapter Mega Event, Cincinnati, Spring 2011
“Everything A Project Manager Needs To Know About Social Media”, PMI South-West Ohio Chapter Mega Event, Cincinnati, Spring 2011
“The Case For Context”, Project Place, Stockholm, Winter 2011
“I’m Online Now What? Finding Your Voice on Social Media.”, webinar with Margaret Meloni, online, Winter 2011
“Keeping it Real Online Without Feeling Exposed – Your Professional Life Online, What does That Mean?”, webinar with Margaret Meloni, online, Fall 2010
“Stakeholder Management: We’re Off To See The Wizard”, PMI Benelux Day, Antwerp, Fall 2010
“Everything A Project Manager Needs To Know About Social Media”, Alcatel-Lucent International PM Day Symposium, online, Fall 2009
“Social Networking Presentation – Why Should You Care about Social Media?”, PMI Global Congress, Orlando, Fall 2009
“The End Of The Human Cannonball: Project Leadership In Today’s World”, Project Management 2010: Portfolios, Programs And Complex Projects, online, Fall 2009
“Everything A Project Manager Needs To Know About Social Media”, PMI EMEA Congress, Amsterdam, Spring 2009
“Clothing Optional, and other benefits of the virtual workplace”, Real Time Collaboration Summit, Utrecht, Fall 2007
Other Media
IPMA Project Management Practice Spring 2007:
“Using Stakeholder Analysis in Software Project Management”
How Male Machismo Shaped Project Management, PM World Today, October 2007
Why Agile Popped Up on the Radar When it Did, PM World Today, November 2007
Why do Developers contribute to Open Source? PM World Today, December 2007
Contributions to University of California Extension, Santa Cruz blog
Interviews
Interview with Bas De Baar @ PMStudent, October 2009
About Social Media @ Project Management Podcast, June 2009
The Intersection of Project Management and Change Management: An Interview With Bas de Baar of Project Shrink, August 2008
Controling Chaos Podcast, Januari 2007
Project Management Podcast, September 2006